After so many successful years under Chris Hawley Architects, reintroducing Craftwell to the community was an opportunity to educate our current and future clients about who we are, engage them in great content, and remind them that they love Craftwell (and they love them).
Equal parts beauty, educational, and inspiring – we wanted this piece to be evergreen as a foundation of sharing Craftwell’s story. Taking inspiration from a Wes Anderson-style chapter structure, we built out the Impact Film into five distinct chapters that tell the story of Craftwell.