About Us

It was a cold and blustery November evening not so many years ago at our old college watering hole, Mick’s Office. Three friends (all in the marketing field) were sharing our woes of experiences with big, expensive agencies. At the time, we were all in marketing positions with large healthcare organizations. We wanted to help smaller organizations, specifically those with a great story and those that did the most good in their communities, tell their stories. It was there that the idea for Tellwell was birthed.

Our very first project was a brand refresh for FirstLink, and they’re still with us to this day. Working with organizations that do great things in the community is at the core of who Tellwell is and will continue to be.

Today, Tellwell is a growing team made up of weirdos, makers, designers, and producers who love challenging themselves and our Tribe to tell their stories in the most authentic way.

Our Team

Aaron Tollefson

Graphic Designer

Katie Beedy

Content Writer

Rich Grossman


Jayme Jackson

Engagement Manager

Riley Mack

Content Strategist

Mindy Walsh

Project Manager

Max Kringen

Founder & Chief Storyteller

Our Tribe

Maybe you noticed that we reference our “tribe” often. That’s because we don’t take on every organization with a budget that comes through our digital or physical door. We’re pretty choosy about who we bring into our tribe, and when you invest in us, we invest in you to the fullest. We want to know who your organization is, but also who you are as a person. Our team gets to know your team so we can collaborate on a foundation of trust and friendship.

Our Trusted Partners

Our tribe goes beyond those we create with. We’re really pretty good at what we do, but we don’t pretend to know how to do everything, so we bring in our partners, including: