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4 VIDEOS
CAUSE NEED
IN 2024

Introduce Your Institution’s
Impact on Student Success

Northland College: Introducing Students to New Heights

Why it worked: The video for Northland Community & Technical College’s aerospace programs is a powerful tool for inspiring potential students. It highlights the college’s commitment to hands-on training and cutting-edge facilities, showcasing the exciting possibilities in the aerospace industry. By adding alumni testimonials and showcasing students’ impactful projects, the video can be a compelling call to action, inviting students to embark on a journey of academic excellence and career success at the college.

Learn More About this Craftwell Piece

Educate on Opportunities for Growth and Achievement

North Dakota State: Real World Journalism

Why it worked: With a vast array of majors and specialties, North Dakota State University’s Department of Communications aims to stand out by showcasing the success of its alumni and the vibrant experiences of current students. Through highlighting working studios, labs, and campus activities, alongside compelling testimonials, the department illustrates the real-world impact and opportunities available to its students.

Learn More About NDFSCS

Engage with a Vision for the Future

WGU: Building Futures in Big Sky Country

Why it worked: The statistics behind YWCA’s lifesaving work are compelling on their own, but nothing is more moving than a story of impact straight from the mouth of a survivor.  This film uses the power of testimonial and a clear call to action to drive donations.

Learn More About YWCA

Celebrate Student Achievements and Aspirations

WGU: More Than Just a Degree

Why it worked: The Blue Cross Blue Shield of North Dakota (BCBSND) Caring Foundation awards grants that empower nonprofits across the state. This Year in Review film highlights the impact the Caring Foundation had in 2022, serves as a “thank you” to stakeholders for contributing to the mission, and inspires viewers to continue working toward healthier communities in the new year.

Learn More About BCBSND

Let’s make 2024 a year of unforgettable stories and unparalleled impact.

If you ever need a partner crafting these narratives, remember that we at Tellwell are just a story away. Here’s to telling tales that transform and inspire!