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Nonprofit & Charity Storytelling

You’re doing incredible work that matters. But if your story isn’t landing with the right people, it’s hard to grow your impact or your funding. We help mission-driven organizations find the clear, honest words that make people stop, listen, and want to be part of what you’re building.

We’re not here to sell you a service and disappear. We use a proven storytelling approach that walks your audience through a natural journey, from “Who are you?” to “How can I help?” Whether you need a donor-focused website, fundraising appeals that actually work, or impact stories that stick with people, we’ll help you stop begging for support and start inviting people into something bigger.

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Listening

We start by getting to know you: your mission, your people, the challenges you’re facing. Before we write anything or design anything, we need to understand what makes your organization tick.

Creating

This is where it gets fun. We take everything we learned and turn it into the tools you actually need: a website that works, a video that moves people, a fundraising letter they’ll actually read. And we do it with you, not to you.

Growing Together

We don’t just hand you the files and ghost. We stick around to help you put your new story to work, see what’s resonating, and adjust as you grow. We’re in this for the long haul.

Our Projects

RRCAC Brand Refresh & WebsiteBrandingDesignNonprofitWeb

RRCAC Brand Refresh & Website

Mockup of brand refresh and website for Midwest Independent Living Services (showing on tablet, laptop, and mobile).
Midwest Independent Living Services Brand Refresh and WebsiteDesignNonprofitWeb

Midwest Independent Living Services Brand Refresh and Website

Mockup showing a laptop and smartphone displaying the \ website for Fargo Moorhead Choral Artists.
Fargo-Moorhead Choral Artists WebsiteNonprofitWeb

Fargo-Moorhead Choral Artists Website

Mockup showing a laptop with the screen displaying the website of Haven: Redefining Life After Loss.
Haven Brand RefreshBrandingDesignNonprofitWeb

Haven Brand Refresh

Theater sign that reads, "Fargo Docs. Presented by Tellwell."
Fargo Docs BrandingBrandingDesignWeb

Fargo Docs Branding

Mockup of business cards for Saving Smiles, showing the front design on a green background.
Saving Smiles Brand Refresh and WebsiteBrandingDesignWeb

Saving Smiles Brand Refresh and Website

Clear Message Crafting We help you cut through the jargon and find the simple, honest words that explain what you do and why it matters. Using the StoryBrand framework, we position your organization as the guide and your donors as the heroes of the story.

Custom Website Design We build websites that do two things really well: tell people what you’re about and make it easy for them to give or get involved. Beautiful, yes. But more importantly, clear.

Fundraising Appeals We write campaigns (print and digital) that lead with real human stories, not guilt trips. Instead of making donors feel bad, we invite them into a partnership where they get to be part of the solution.

Custom Photography Stock photos are fine, but they don’t capture your story. We photograph your real people (your team, your volunteers, your community) so you have a library of images that actually look like you.

Impact Story Videos Video shows your work in a way words just can’t. We find the human moments in what you do and turn them into short films that people actually want to share and that inspire them to act.

Annual Impact Reports Your annual report shouldn’t feel like homework. We turn it into something supporters are excited to open, full of great visuals and real stories that show them exactly what their generosity made possible.

Donor Email Sequences We build email journeys that feel natural, not pushy. Welcome new folks, build trust over time, and guide them toward their first gift, all in a way that feels like a conversation, not a sales pitch.

Brand Identity Your logo and visual identity are often the first thing people see. We create cohesive brands that feel warm, professional, and true to who you are so you look as legit as the work you’re doing.

Ready to tell your story?

Let’s talk about what’s possible. We’re always looking to work with good organizations doing good work. If you’re ready to build a real community, not just an email list, we’d love to hear from you.

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