Slow Down to Speed Up: Why Nonprofits Need to Rethink Revenue with Sherry Quam Taylor
Watch Listen Read It’s easy to believe that working harder equals working better. Your team is pulling 70-hour weeks, scrambling to meet fundraising deadlines, and piecing together patchwork solutions to growth. But the revenue line? Barely budging. If that sounds familiar, you’re not alone—and it doesn’t have to stay that way. In this episode of […]
The Vulnerability Advantage: Unlocking Donor Trust with Dayna Del Val
Watch Listen Read Key Takeaways Specificity is the bridge to connection. The more detailed and human your story is, the more likely a donor is to see their own life reflected in your mission. Break the “preciousness” barrier. When we make our work our entire identity, we become too afraid of judgment to tell the […]
How to Scale Your Mission Without Losing the Soul with Jordan McCormick
Watch Listen Read Key Takeaways Better is better, not bigger. Success is defined by how well you serve your mission, not just the volume of work you produce. Differentiate between crises and problems. Protecting your team requires a leader who can stay calm when a problem is simply “dressed up” as a crisis. Serve without […]
Intentional Placemaking with Jenny Sheets
Watch Listen Read Have you ever wondered what makes some stories stick with us forever? Like that one time your friend told you about a race car painted like a dinosaur, and suddenly you couldn’t forget it? Well, that’s exactly what we discovered in our latest episode of Tellwell The Podcast. We had the pleasure […]
How to Write a Brand Story: Even if You Think You Don’t Have One
Attention is fleeting, and brands are constantly competing to capture it. So, what sets a successful brand apart? A compelling story. People connect with stories. In fact, studies show that 92% of consumers want brands to create ads that feel like a story, not a sales pitch! But what if you think your brand doesn’t […]
Building a Food Revolution with Vanessa Williamson
Watch Listen Read When we think about storytelling, we often picture the pages of a book or the scenes of a movie. But for Vanessa Williamson, the story unfolds in the vibrant colors of pickled vegetables and the rich aroma of fermented foods. In this episode of Tellwell: The Podcast, Vanessa, CEO and co-founder of […]
The Impact of Generosity with Jill Christopher
Watch Listen Read When we sat down with Jill Christopher, the Executive Director of Ronald McDonald House Charities in Fargo, she didn’t just share stories – she opened a window into the transformative power of empathy and community support. Jill’s mission is clear: to be a beacon of hope and solace for families navigating through […]
What Is a Brand Story and Why Every Successful Brand Has One
A brand’s survival isn’t just about having a slick logo or a memorable tagline. It’s about something deeper, something that resonates on an emotional level—a brand story. Every successful brand you know—from Apple to Coca-Cola—has one. It’s the reason these names aren’t just companies; they’re part of our culture. Their stories transcend their products and […]
Why Storytelling is Crucial When Building a Brand: 3 Key Reasons
Storytelling is not just a marketing buzzword; it’s the heartbeat of a powerful brand. It’s how you connect with your audience on a deeper, more emotional level. According to Forbes, brands that tell their story well can increase the value of their products by as much as 20%. At Tellwell, we’ve witnessed firsthand the transformative […]
The Ultimate Guide to Video Production: From Concept to Completion
Introduction The Power of Storytelling Through Video Storytelling is a timeless art that transcends cultures and generations, resonating deeply with audiences and driving action. In today’s digital age, video has become one of the most powerful mediums for storytelling. It combines visual elements, audio, and narrative to create immersive experiences that can evoke emotions, convey […]