Social is the most genuine way to tell the story of your organization and it's people - and no organization should go without using social profiles. Though advertising on social...
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Social media strategy is achieved with four steps. Each of these have lists and lists of tactics behind them, but those posts are for another day. Let’s talk basics. 1....
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Have you ever thought of yourself as a brand ambassador? Regardless of whether or not your position title includes “communication” or “marketing,” what you say and do reflects the place…
Consistently creating content for your organization can get overwhelming. You may have too many ideas and not know where to start, or have no ideas. Whatever the case, if you’ve given…
Lately we’ve seen several local organizations struggle with crisis communication and this quick list will hopefully curb that trend. Thanks to the instantaneous nature of social media, organizations no longer...
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During the Super Bowl halftime show, poor Left Shark missed a few key moves during his first ever national dancing debut. In case you missed it… We know how you feel,…
No one wants more junk email, and knowing that, we have the responsibility to make opening our email worth our audiences’ time. 5 Easy Tips to Make the Most of…
Managing a brand on social media can be challenging at times. Even with start-ups and small businesses, you’ll still run into a Grinch every once and awhile. It can be...
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In order to put your social media strategy into place, you’ll need to designate a staff member (or team) to implement the tactics within the strategy. They’ll be the “experts”…
Twitter can be an overwhelming platform, especially with those people who love information and are easily distracted by a constant stream of new and exciting content. While it can be…
